{"id":373677,"date":"2025-03-07T14:38:58","date_gmt":"2025-03-07T14:38:58","guid":{"rendered":"https:\/\/webinterpret.com\/blog\/selling-on-ebay-after-gpsr"},"modified":"2026-06-19T09:52:58","modified_gmt":"2026-06-19T09:52:58","slug":"selling-on-ebay-after-gpsr","status":"publish","type":"post","link":"https:\/\/webinterpret.com\/en\/blog\/selling-on-ebay-after-gpsr","title":{"rendered":"Selling in the EU after GPSR: A guide for eBay sellers planning an expansion to European markets"},"content":{"rendered":"

The estimated value of unsafe products on the EU market is currently \u20ac19.3 billion.\u00a0<\/span><\/p>\n

The new product safety regulation is expected to decrease this figure by <\/span>\u20ac1 billion by the end of 2025<\/u><\/span><\/a>, while the cumulative effects of the GPSR and the reduction in consumer detriment will generate over \u20ac5.5 billion in savings.\u00a0<\/span><\/p>\n

So, despite making it seemingly difficult to place new products on European digital markets, the <\/span>General Product Safety Regulation<\/u><\/span><\/a> should positively affect the EU\u2019s digital and offline marketplaces by reducing the presence of dangerous products.\u00a0<\/span><\/p>\n

eBay sellers already present on European marketplaces must take immediate action to comply with this regulation to avoid interruptions of their operations.\u00a0\u00a0<\/span><\/p>\n

The process of getting familiar with the GPSR compliance requirements and updating the product listing information can be daunting and time-consuming.\u00a0<\/span><\/p>\n

We\u2019ll walk you through all you need to know about GPSR to continue operating on eBay\u2019s markets in the EU without interruption.\u00a0<\/span><\/p>\n

What is The General Product Safety Regulation?<\/h2>\n

\"The<\/p>\n

The EU\u2019s extensive regulatory framework aims to protect consumers and create a safe environment for users of online ecommerce platforms.\u00a0<\/span><\/p>\n

Consequently, merchants must comply with a <\/span>long list of regulatory requirements<\/u><\/span><\/a> in order to place their products on an EU or Northern Ireland marketplace.\u00a0<\/span><\/p>\n

The General Product Safety Regulation is the EU\u2019s new legislation, replacing the General Product Safety Directive. <\/span><\/p>\n

The regulation, which went into effect in December 2024, addresses the challenges presented by the rapid growth of e-commerce marketplaces and the <\/span>emergence of new technologies<\/u><\/span><\/a> with a strong focus on consumer protection.<\/span><\/p>\n

Its goal is to ensure that all consumer products sold on European offline and online marketplaces are safe for consumers and to strengthen market surveillance in all member states.\u00a0<\/span><\/p>\n

The GPSR primarily aims to protect vulnerable groups of consumers, such as children, older individuals, or people with disabilities.\u00a0<\/span><\/p>\n

The EU product safety laws make manufacturers, importers, or distributors responsible for product safety and outline steps to ensure that consumers have easy access to information about a product.\u00a0<\/span><\/p>\n

Consequently, all economic operators, whether they are manufacturers, importers or distributors, must:\u00a0<\/span><\/p>\n