{"id":374189,"date":"2021-10-25T13:39:15","date_gmt":"2021-10-25T13:39:15","guid":{"rendered":"https:\/\/webinterpret.com\/blog\/ebay-open-uk-2021-ecommerce-event"},"modified":"2025-06-18T09:45:09","modified_gmt":"2025-06-18T09:45:09","slug":"ebay-open-uk-2021-ecommerce-event","status":"publish","type":"post","link":"https:\/\/webinterpret.com\/en\/blog\/ebay-open-uk-2021-ecommerce-event","title":{"rendered":"Webinterpret at eBay Open UK 2021 [Ecommerce event recap]"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-39872 size-full\" src=\"https:\/\/webinterpret.com\/wp-content\/uploads\/2021\/10\/My-Post-2.png\" alt=\"Webinterpret booth eBay Open UK\" width=\"1024\" height=\"512\" srcset=\"https:\/\/webinterpret.com\/wp-content\/uploads\/2021\/10\/My-Post-2.png 1024w, https:\/\/webinterpret.com\/wp-content\/uploads\/2021\/10\/My-Post-2-300x150.png 300w, https:\/\/webinterpret.com\/wp-content\/uploads\/2021\/10\/My-Post-2-768x384.png 768w, https:\/\/webinterpret.com\/wp-content\/uploads\/2021\/10\/My-Post-2-600x300.png 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>Webinterpret gave two presentations, <strong>the first of which you can now access<\/strong> and watch at your leisure.<\/p>\n<p>Read on to learn more about the event, our first presentation (discussing the power of localization on eBay), and <strong>highlights from the successful event as told by Craig McKinnon, UK Senior Sales Executive<\/strong>.<\/p>\n<h2>eBay Open UK 2021: Connecting and sharing, as one<\/h2>\n<p>This year marked a huge turnout for the event, where <strong>over 4000 sellers attended online<\/strong> and <strong>500 sellers were present in-person<\/strong> in Manchester for the final day.<\/p>\n<p><strong>The event consisted of:<\/strong><\/p>\n<ul>\n<li>Live Q&amp;A panel sessions with category experts, guest speakers, on-demand content, workshops, and 1:1 customer service consultation;<\/li>\n<li>Strategy insights with eBay leaders and rollouts of the latest marketing tools to boost your listings and sales;<\/li>\n<li>New developments from eBay partners showcased in-person and virtually on the hybrid <a href=\"https:\/\/www.ebayopen.co.uk\">exhibition platform<\/a>;<\/li>\n<li>Celebrating with fellow business sellers at the eBay for Business Awards 2021.<\/li>\n<\/ul>\n<h2>Unleash your international sales potential with the power of localization<\/h2>\n<p>Our first talk was given by our UK Senior Sales Executive, Craig McKinnon, and covered Webinterpret\u2019s approach to <strong>simplified international listing through <a href=\"https:\/\/webinterpret.com\/en\/blog\/product-localization-guidebook\">listing localization<\/a><\/strong>.<\/p>\n<div class=\"q-and-a-container\">\n<div class=\"box-q-and-a\">\n<div class=\"question-box\">So, why is localization important for international selling?<\/div>\n<div class=\"answer-box\">Ecommerce localization is much more than just translation.<\/div>\n<\/div>\n<\/div>\n<p><strong>Translation<\/strong> is the <strong>simple changing of words and phrases<\/strong> from one language to another, but it does not take into account the <a href=\"https:\/\/webinterpret.com\/en\/blog\/culture-global-ecommerce-buying-experience\">cultural differences<\/a> that exist between different groups of people across the globe, and the international markets that they wish to sell on.<\/p>\n<p><strong>Localization<\/strong> includes the process of translation, and so much more. The objective of ecommerce localization is to give international buyers an online shopping experience that is <strong>no different from their normal native experience<\/strong>. To put it plainly, buyers always prefer to shop on marketplaces that are <a href=\"https:\/\/webinterpret.com\/en\/blog\/international-sales-the-language-barrier-finally-overcome\">in their own domestic language and currency<\/a>.<\/p>\n<p>Webinterpret\u2019s <a href=\"https:\/\/webinterpret.com\/en\/solutions\/ebay\">cutting-edge eBay solution<\/a> uses advanced proprietary natural language processing to <strong>automatically localize listings for marketplace sellers<\/strong> across the globe, and increase their international visibility and sales.<\/p>\n<p><strong>The presentation covers:<\/strong><\/p>\n<ul>\n<li>The power of listing localization;<\/li>\n<li>How proprietary natural language processing works to enhance your listings;<\/li>\n<li>Webinterpret\u2019s full suite of international selling tools;<br \/>\nOverview of the European Sales Booster Program (ESB) for eBay sellers;<\/li>\n<li>eBay Promoted Listings with Webinterpret.<\/li>\n<\/ul>\n<h2>eBay Open UK Event Highlights<\/h2>\n<p>Representatives from our marketing, partnerships, product and sales teams were present on-site in Manchester to engage with eBay sellers and document the experience. Here\u2019s what Craig had to say:<\/p>\n<div class=\"quote-container\">\n<div class=\"quote-expert-img\"><img decoding=\"async\" class=\"quote-expert-image\" src=\"https:\/\/webinterpret.com\/wp-content\/uploads\/2021\/10\/My-Post-3.png\" \/><\/div>\n<div class=\"quote-box\">\n<div class=\"quote-txt\">I spoke to so many existing clients, who by the way absolutely love Webinterpret and the value we bring to their business. From 11am until 4pm we were inundated with sellers. It was brilliant letting eBay sellers know what we can do for them.<\/div>\n<div class=\"expert-info\">Craig McKinnon, UK Senior Sales Executive<\/div>\n<\/div>\n<\/div>\n<p>You can still <a href=\"https:\/\/www.ebayopen.co.uk\/company\/4588\">contact us<\/a> and <a href=\"https:\/\/www.ebayopen.co.uk\/video\/2147483652\">watch our presentation<\/a> on the event platform until it closes at the end of the month.<\/p>\n<p><strong>Interested in selling internationally on eBay? Get started now:<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Webinterpret gave two presentations, the first of which you can now access and watch at your leisure. Read on to learn more about the event, our first presentation (discussing the power of localization on eBay), and highlights from the successful event as told by Craig McKinnon, UK Senior Sales Executive. eBay Open UK 2021: Connecting and sharing, as one This year marked a huge turnout for the event, where over 4000 sellers attended online and 500 sellers were present in-person in Manchester for the final day. The event consisted of: Live Q&amp;A panel sessions with category experts, guest speakers, on-demand content, workshops, and 1:1 customer service consultation; Strategy insights with eBay leaders and rollouts of the latest marketing tools to boost your listings and sales; New developments from eBay partners showcased in-person and virtually on the hybrid exhibition platform; Celebrating with fellow business sellers at the eBay for Business Awards 2021. Unleash your international sales potential with the power of localization Our first talk was given by our UK Senior Sales Executive, Craig McKinnon, and covered Webinterpret\u2019s approach to simplified international listing through listing localization. So, why is localization important for international selling? Ecommerce localization is much more than just translation. Translation is the simple changing of words and phrases from one language to another, but it does not take into account the cultural differences that exist between different groups of people across the globe, and the international markets that they wish to sell on. Localization includes the process of translation, and so much more. The objective of ecommerce localization is to give international buyers an online shopping experience that is no different from their normal native experience. To put it plainly, buyers always prefer to shop on marketplaces that are in their own domestic language and currency. Webinterpret\u2019s cutting-edge eBay solution uses advanced proprietary natural language processing to automatically localize listings for marketplace sellers across the globe, and increase their international visibility and sales. The presentation covers: The power of listing localization; How proprietary natural language processing works to enhance your listings; Webinterpret\u2019s full suite of international selling tools; Overview of the European Sales Booster Program (ESB) for eBay sellers; eBay Promoted Listings with Webinterpret. eBay Open UK Event Highlights Representatives from our marketing, partnerships, product and sales teams were present on-site in Manchester to engage with eBay sellers and document the experience. Here\u2019s what Craig had to say: I spoke to so many existing clients, who by the way absolutely love Webinterpret and the value we bring to their business. From 11am until 4pm we were inundated with sellers. It was brilliant letting eBay sellers know what we can do for them. Craig McKinnon, UK Senior Sales Executive You can still contact us and watch our presentation on the event platform until it closes at the end of the month. Interested in selling internationally on eBay? Get started now:<\/p>\n","protected":false},"author":48,"featured_media":374190,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[9675,9715],"tags":[9706,9702],"class_list":["post-374189","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ebay","category-events","tag-ebay-sell-internationally-uk-en","tag-webinterpret-news-uk-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Webinterpret at eBay Open UK 2021 [Ecommerce event recap]<\/title>\n<meta name=\"description\" content=\"Learn about eBay&#039;s largest business seller event in the UK, eBay Open UK, and watch Webinterpret&#039;s presentation about the power of localization.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/webinterpret.com\/en\/blog\/ebay-open-uk-2021-ecommerce-event\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Webinterpret at eBay Open UK 2021 [Ecommerce event recap]\" \/>\n<meta property=\"og:description\" content=\"Learn about eBay&#039;s largest business seller event in the UK, eBay Open UK, and watch Webinterpret&#039;s presentation about the power of localization.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/webinterpret.com\/en\/blog\/ebay-open-uk-2021-ecommerce-event\" \/>\n<meta property=\"og:site_name\" content=\"Webinterpret\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Webinterpret\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-25T13:39:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-18T09:45:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/webinterpret.com\/wp-content\/uploads\/2021\/10\/My-Post.png\" \/>\n<meta name=\"author\" content=\"Bronwen Hunter\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:description\" content=\"Learn about eBay&#039;s largest business seller event in the UK, eBay Open UK, and watch Webinterpret&#039;s presentation about the power of localization.\" \/>\n<meta name=\"twitter:creator\" content=\"@webinterpret_en\" \/>\n<meta name=\"twitter:site\" content=\"@webinterpret_en\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bronwen Hunter\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/webinterpret.com\/en\/blog\/ebay-open-uk-2021-ecommerce-event#article\",\"isPartOf\":{\"@id\":\"https:\/\/webinterpret.com\/en\/blog\/ebay-open-uk-2021-ecommerce-event\"},\"author\":{\"name\":\"Bronwen Hunter\",\"@id\":\"https:\/\/webinterpret.com\/en\/#\/schema\/person\/4d860e7642564dd24748f6b514ab2de2\"},\"headline\":\"Webinterpret at eBay Open UK 2021 [Ecommerce event recap]\",\"datePublished\":\"2021-10-25T13:39:15+00:00\",\"dateModified\":\"2025-06-18T09:45:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/webinterpret.com\/en\/blog\/ebay-open-uk-2021-ecommerce-event\"},\"wordCount\":490,\"publisher\":{\"@id\":\"https:\/\/webinterpret.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/webinterpret.com\/en\/blog\/ebay-open-uk-2021-ecommerce-event#primaryimage\"},\"thumbnailUrl\":\"https:\/\/webinterpret.com\/wp-content\/uploads\/2021\/10\/My-Post.png\",\"keywords\":[\"eBay Sell Internationally\",\"Webinterpret News\"],\"articleSection\":[\"eBay\",\"News &amp; 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