christmas-b2c-europe (1)

Webinterpret and B2C Europe help German online sellers make the most of the holiday shopping frenzy

With the holiday season around the corner, online retailers are gearing up for this year’s peak shopping season. According to Deloitte’s 2017 holiday retail survey this year’s holiday shopping frenzy should be one of the busiest on record.

Germany is one of Europe’s leading ecommerce markets, with 82% of all consumers buying online and the total value of ecommerce sales, currently 2.43% of GDP,  forecasted to reach 85.6 mln by the end of 2017.

Ecommerce sales in Germany 2009-2017 (Euros, billions)  Source: Ecommerce Foundation

Looking to expand their business many German sellers are starting to attract not only domestic but overseas customers too. Apart from selling to Austria, Luxembourg or Switzerland (the countries of their language and cultural proximity), they also turn to less obvious markets, such as Belgium, France, Italy and the UK.

Recognising this trend, Webinterpret has recently partnered with B2C Europe, a leading provider for cross-border ecommerce logistics.

Webinterpret’s revolutionary Plugin solution (powering the Global Sellers Program), leveraged with B2C Europe’s comprehensive network and unparalleled expertise will help overcome the most common barriers the German online sellers face.

Sellers will be able to benefit from:

  • Translation & Pricing Conversion – Sellers’ product titles and attributes are translated with a specific ecommerce translation engine, and the prices are converted based on current exchange rates. Webinterpret offers the most comprehensive end-to-end localised shopping experience.
  • PayPal Checkout – a fully localised, secure and hosted international checkout process that allows to accept payment in 25 currencies with industry-lead encryption and fraud prevention tools.
  • International Shipping – low cost, hassle-free and reliable. The Parcel Forwarding service is not only cheaper in acquisition and reliable, it demands less effort from sellers too. Merchants simply send their packages to a domestic shipping hub and the program handles international logistics and delivery for them.

‘To enjoy ecommerce success on the overseas markets, German online sellers must offer competitive shipping prices and reliability too. Our services provides that’, says Adrien Salvat, the Head of Webinterpret’s Shipping Department and expert in international shipping.

Thanks to higher purchasing power, Webinterpret can lower shipping cost, making products offered cross-border more attractive, and in turn helping retailers to grow their GMV, especially in the busy Christmas shopping period.

‘Both companies are such a great match!’, says Martijn van der Geer, B2C’ Business & Network Development Manager. ‘ We’re equally committed to fully democratising international ecommerce, making it possible for any company, small or large, to offer their products worldwide’.  At B2C Europe we essentially talk, know and breathe logistics, helping customers realise their goals, no matter how ambitious they might be.