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Webinterpret > Blog > [FREE ebook] Ecommerce in China

[FREE ebook] Ecommerce in China

  • Expanding to New Markets
  • International Selling

What you will learn

  • Capitalize on the world’s largest online retail market by targeting China’s rapidly expanding, highly connected middle class of over 640 million internet users.
  • Understand the sheer dominance of Alibaba’s platforms, Taobao and Tmall, which account for the vast majority of all B2C and C2C transactions in China.
  • Adapt to Chinese consumer habits by integrating popular mobile payment systems like Alipay and leveraging the massive influence of social commerce networks like WeChat.
  • Navigate logistical hurdles in the Far East by partnering with high-quality providers capable of handling immense geographic distances and rapid delivery expectations.

The economic power of China must not be underestimated, also in the world of eCommerce. The market is an emerging one with many gaps that are yet to be exploited. In fact, all eyes seem to be on China. It is the biggest digital marketplace, making up almost 90% of the overall B2C market and growing at an annual rate of 25%.

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