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A guide to choosing an EU Responsible Person for online sellers

  • Ecommerce Tools
  • Expanding to New Markets
  • International Selling
  • Tax and compliance

What you will learn

  • Appoint an EU Responsible Person to legally act as a liaison with Market Surveillance Authorities for your non-EU business.
  • Identify who qualifies for this role, ranging from EU-based manufacturers and importers to specialized authorized representatives.
  • Evaluate potential service providers based on critical factors such as product expertise, pricing, and the scope of the mandate.

Ecommerce in the European Union is thriving.

The sizes of online markets in France, Germany, and Spain are already measured in billions of euros, and all forecasts indicate that these markets will continue to grow in the next five years. 

It’s easy to see why Europe is one of the prime destinations for international online sellers looking for expansion opportunities.

However, the General Product Safety Regulation (GPSR) has made it more difficult for economic operators based outside the EU to place their products on the Union’s digital markets. 

Under the GPSR, all economic operators on the Union’s markets must be established in one of the member states or appoint an EU Responsible Person. 

So, in this article, we’ll take a closer look at the role of a Responsible Person and the factors international sellers should consider when choosing a Responsible Person for their business.